This is the start of my 10 part collection on “WordPress Search Engine Optimization Tips & Techniques.”
WordPress is, without doubt, one of the most powerful device for achieving high levels of direct exposure, and leading search positions in Google’s search results page (the supreme goal and purpose of SEO).
Matt Cutts, a popular Google engineer, has even mentioned that WordPress takes care of 80-90% of the technical SEO aspects automatically!
That’s a strong declaration originating from Matt Cutts, and also if he agrees to place his name, and also Google’s, on the line with a statement like that, after that I’m willing to think that WordPress is a powerful SEO device.
More than simply hearing individuals claim that WordPress is a powerful tool, I’ve really experienced it with a number of my own, and also my client’s, WordPress blogs.
I’ve seen WordPress blog sites obtain crawled, indexed, and also up to a PageRank of 3 within 4 weeks, and also I have actually seen new posts from WordPress blog sites accomplish # 1 rankings in Google within hrs!
Hey, why utilize a WordPress blog site for Search Engine Optimization marketing anyway?
That’s an excellent question! Allow me offer you 2 reasons a blog site, be it WordPress, Blogger, Typepad, or whatever, is your quickest course to leading search engine rankings.
1) Blogs build web page supply in Google. Each blog posting is in fact a new page that is crept and indexed in Google search results. So, the cumulative result of composing a great deal of content is that you are constantly developing a stock of pages that are accessible in Google for a large range of keyword phrases.
2) Google enjoys fresh upgraded content. Google’s formula is altering from the days of old! It utilized to be where you could simply develop a static html website, things search phrases throughout the title, summary, and also keyword phrase tags in the code, and also you would certainly have the ability to rate for those phrases.
Well things have transformed!
Google has actually obtained a lot smarter about just how people attribute authority to website, and also regarding exactly how black hat SEO’s shot to video game the algorithms.
So Google has counted on preferring sites that feed a consistent circulation of freshly udpated content – something that is difficult to achieve with a fixed html site (non-blog site).
If individuals are discovering your content, bookmarking your website, subscribing to your RSS feed, and returning for even more, then that means individuals will certainly additionally be linking to your material. The more website traffic, clients as well as links you have, the even more PageRank will be attributed to your site. The more PageRank your site has, the higher it will certainly place in Google, the regularly your website will certainly be crept, an the deeper those creeps will be – all of which adds more PageRank to your blog.
To satisfy Google’s pressing wordpress search engine optimization hunger for fresh content, you have to feed Google with newly updated blog posts. In return for your providing, Google will return with PageRank and authority. It’s really an excellent connection!
As I discussed retro website theme earlier, simply having Matt Cutts promote WordPress as the very best Search Engine Optimization device is enough for me! Beyond that, Poor Man’s WordPress SEO is a very clean CMS (material monitoring system), that Google discovers simple to crawl as well as that’s coding is well structured.